The choice, as proposed, would be useless. We could just get the rubies and buy the stuff we want instead of choosing it all in bulk.

However, a choice between rubies and discounted items would be interesting. For example:

Choose between

• 10k rubies and these ships/chart/boosts/... that are normally worth 20k rubies (so, a total value of 30k rubies); and
• just 20k rubies.

That way, the items would be attractive to some, while others might be more interested in bare rubies if the items are not appealing enough.

Hi! This suggestion was already passed to our game developers. however, right now we are unable to allow players customizing Special Offers packs. it's possible that it will be reconsidered in the future, but our current tools don't allow us to do this.

Alyona Kolomiitseva said:

Hi! This suggestion was already passed to our game developers. however, right now we are unable to allow players customizing Special Offers packs. it's possible that it will be reconsidered in the future, but our current tools don't allow us to do this.

Actually from what I see, you have the tools to do the initial part of the suggestion very easily. Simply create two packs. Make one pack the usual combo pack, and make the other pack the equivalent amount of rubies only. If the combo pack is more convenient for some players because of all the time in construction, unique units, and so-on, they could buy the combo pack. On the other hand, if the pack doesn't have the stuff the player wants, they could simply select the ruby only pack containing the equivalent percentage of free rubies ( 635% more! ) instead. Easy. Simple. You have the tools to do that now. The graphic could even be put together to make it look like a single pack with either option. Not hard at all.

Here's another way to improve sales: Coordinate your offers with current missions and tournaments. Several times during upgrade tournaments I would have liked to see a huge deal on boosts and resources, but instead the deals weren't relevant to what was happening in the game. Hey, just put me on your monetization analysis team and let me work from home OK? I'll increase your profit margin with these simple ideas that any Marketing 101 student should have already figured out by now.

I've noticed that as well. I know these are the hourly discounts but I mostly get construction packages during pvp or prize tournaments. Being a lighthouse player more than pvp, I'd prefer to see more packs that have regular units rather than brethren units. 

curuser said:

No sooner do I make the suggestion than I see a price reduction message for resources. Great! Only problem is that the price is still the same as it has been since I started on that server. Maybe it still needs updating. The $99 package is just too expensive. it should be more like $19.99 with the same amount of stuff, and not limited to a single purchase. Better to sell a few less expensive packages that make the game more fun to play than sell none and frustrate players at the same time by making it so agonisingly slow that they literally leave the game.

You know that we have regular Bank Offers and Special Offers with bonuses.

Special Offers appear according to a set algorithm which is constantly evolving. Several departments work on the development of that algorithm, and they rely on analytics data, marketing research and other information they receive through their research channels.

You can receive a cheap or an expensive Special Offer. it is chosen by that algorithm. Unfortunately, it’s not a part of the game our players can affect directly or pass suggestions about some changes to it. If you don’t like your current Offers or find them expensive, you can wait for better ones, and they will appear sooner or later.