Sir Dan Saul Knight said:
The gold plated way to run community interaction is out there already, in how CCP runs Eve. No difficult thinking required, just copy everything they do.
They have a council of players elected by the players one a year to consult on the game developments. They fly them for to Icelaand for multi-day meetings with the devs twice a year and are in constant contact and consultation with them. And they make significant alterations to proposed features based on the feedback, even to the point of which projects to even prioritize and undertake in the first place.
There are fan fests all over the world and a major fan fest each year that sets out the game direction and development.
The game roadmap is openly discussed and shared on their forums. People get to interact directly with the key devs. People know who the devs are, their history and experience. What parts of the game they work on. How CCP are structured.
They have a really mature approach to most common game problems. You can sell your account through CCP (I doubt they like that but it seems thought at least it was better done in a controlled way with no con merchants / fraud).
Big difference though. It's a subscription game (the only major one left that I know of). That makes the players and the developers intertwined around making EVE the best game it can possibly be. The better the game, the better the players enjoy, the more people that play and the more money the devs make. The set up fosters a deep symbiosis, completely the opposite of the adversarial one we have.
They probably don't like us to talk about other games. Just want to chime in though. EVE also gone f2p in addition to sub model. But there is no pay 2 win involved even micro transactions possible for like f2p players. Also they removed the typical "gold sellers" or in stormfalls case "masters" of the game completely, because there was no profit what so ever to be made for them there. They came up with a system where players could buy PLEX for real world money. this they could sell in game to other players for the ingame currency. Here is the kicker. The players that bought this plex for ingame currency could covert this PLEX into subscription time. Basically, if you don't mind grind and spend some effort, you could play for free. This symbiosis did totally remove the "gold seller" types from the game.
CCP realized very early on a good symbiosis and communication with the players/community was essential for success. I played it since 2003, and still do. Thats 15 years, and I got friends in the game that played just as long as I have. How many can show for such in other games around? How many of you play Stormfall for years have a lot of friends still in the game since day 1 you started play?
You can use CCP as an example, but they are not the only ones having open channels to their players in that way. Lets look at probably the biggest money grubber currently and not even released. Star Citizen. They raised so much cash from fans and people ponders will the game ever be finished and released. But one thing you can't really bust them on is lack of communication with the fan base.