Taking the business side out of the conversation, we all know they are a company and making money from the coiners, answer the questions asked and things can change for everyone. Why bash with negative, give them the answer you think you would like to see and if enough people reply and are asking for the same things then maybe those items will be added or adjusted.
My 2 cents on the subject - Just an idea -
1. Don't change the current payouts but:
a. Add in ONE special daily BG that has a higher return percentage.. (+20%) just throwing that out there.
b. One for Defense and One for Offense.
c. Don't make it obvious from the other BG's, it should look the same.
d. Random Level based on the player level (plvl 70 - BG lvl 60 - 70?) Again just an example
Doing something like this or some version of this would attract non-coiners as well to BG more in my opinion knowing they could hit 1 or 2 good payouts a day.
2. The rewards for BGs really kinda suck, think about revamping this as well as the whole selling of all equipment, maybe think about having grey items (No Color on them) be able to be sold or destroyed instead of forcing sale of all items. I know this is to promote buying more inventory slots but again this a loosing battle because most people won't buy them. Lower overall selling times of everything else.
3. Key drop rates are so bad that I destroy 98% of all chests without opening them, I realize this is to promote the sale of keys but I think you are loosing this battle because even people that pay money (coiners) won't spend sapphires on buying keys.
I have a lot more to say on this subject but this is my start, if I have time later I will come back and offer up more.
Q