Specific to places Apple has increased prices. You can find the following in your In Game News:

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I have to admit I was a little sour about this: I had thought they meant parity on mobile platforms - after all, Plarium are aiming to push sales more through the Plarium PC app, and prices on Android were already higher than PC - that was the point of Plarium Points and Searsha, wasn't it?

However, I struggle to see any reason for price parity on every single platform just because one is a little more expensive - it seems unnecessarily opportunistic. 

As a low spender I could previously be tempted by some of the offers because they could be pretty good, and I had to make sure I was disciplined enough to resist. Now nothing will look like a bargain any more so there's no point buying - for every offer I just see the unnecessary price hike. 

Anyway, I'll just get on with playing and having fun. I guess the difference is I no longer expect to do so as a low spender but as FTP. I can live with that. :)

I feel the same, there were "good" offers and it was pretty hard to resist, and often bought those. Lately I dont feel the same gladly, I can easily skip any pop up. Finally a good move from plarium! 🥰